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The accounts payable subsidiary ledger lists each vendor along with amounts paid to the vendors and the remaining amounts owed to them.
Conversion Rate
A metric used in marketing to measure the percentage of users who take a desired action, such as making a purchase or signing up for a newsletter.
Recently Viewed Items
Recently viewed items refer to a digital feature that tracks and displays products a customer has looked at in the past, enhancing the online shopping experience.
Entice
To attract or tempt someone into doing something or engaging in some activity by offering potential benefit or pleasure.
Perceived Benefit
The personal value or advantage that consumers believe they will receive from using a product or service.
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