Coca-Cola Enterprises (CCE) Is the Largest Bottler and Distributor of Coke

question 125

Multiple Choice

Coca-Cola Enterprises (CCE) is the largest bottler and distributor of Coke products in the world. It is organized around its North America division and its European division. Which of the following types of departmentalization allows CCE to respond to the demands of different markets?

• A) process
• B) geography
• C) customer
• D) function

---

Definitions:

Actuarial Calculations

Mathematically based evaluations of insurance and finance risks, primarily used in the insurance industry and pension fund management.

Assumed Investment Rate

The projected rate of return assumed for a hypothetical investment over a specific period.

Annuity Cost

The initial investment or premium required to purchase an annuity, which in return provides periodic payments for a specified period or for life.

Pretax Return

The financial return on an investment before any taxes are deducted.