More Profitable Customers Are More Likely To

question 37

Multiple Choice

More profitable customers are more likely to:

• A) place more small orders
• B) pay on time
• C) demand discounts
• D) return goods more frequently

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Definitions:

Maturation of Personality

The process by which an individual's personality traits become more stable and pronounced over time due to aging and life experience.

Higher Conscientiousness

Exhibiting an increased level of the trait characterized by organization, dependability, and carefulness.

Social Investment Theory

A psychological theory suggesting that as individuals mature, they invest more in their social roles, which leads to an increase in conscientiousness and stability.

Longevity

The duration of an individual's life, often used in discussions about factors that contribute to a long and healthy life.