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Why would you or why wouldn't you compare an organization like Ford Motor Company to the local car dealer "Johnson City Ford/Lincoln/Mercury" in vertical and horizontal analysis?
Franchisors
Companies or individuals that grant licenses to third parties to conduct business under their trademark and business model.
International Franchise
A business model where a company allows an individual or other business to operate a franchise in a foreign country using its brand, trademark, and products.
Fast Food Chain
A series of restaurants serving quick-service food items, standardized across locations for consistency and speed.
Contractual Business Arrangement
A legally binding agreement between two or more parties outlining the terms and conditions of a business relationship.
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