List the Three Basic Marketing Research Techniques

question 127

Short Answer

List the three basic marketing research techniques.

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Definitions:

Critical Thinking

The objective analysis and evaluation of an issue in order to form a judgment, characterized by open-mindedness, skepticism, and an analytical approach.

Gut Feelings

Intuitive judgments and responses that are not the result of conscious reasoning.

Leipzig, Germany

A city in the federal state of Saxony, Germany, known for its rich cultural heritage, including music, art, and its role in the history of philosophy and psychology.

Phrenology

A now-discredited theory that suggested the shape and size of the human skull could determine personality traits and mental abilities.