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When evaluating whether an asset has been impaired, the carrying amount of the asset must be compared to recoverable amount. Recoverable amount is the higher of:
Variable Costs
Costs that vary directly with the level of production or output, such as raw materials and labour costs.
Variable Costs
Costs that change in proportion to the level of output or business activity, such as materials and labor directly involved in production.
Advertising Costs
Expenses incurred in promoting a product, service, or brand to potential customers.
Monopolistically Competitive Firm
A type of firm in a market structure where many companies sell products that are similar but not identical, allowing for significant competition but with some control over price.
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