_____ Measures the Brightness of a Color and Ranges from 0

question 114

Multiple Choice

_____ measures the brightness of a color and ranges from 0% (black) up to 100% (white) .

• A) ​Hue
• B) ​Saturation
• C) ​Lightness
• D) ​Darkness

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Definitions:

Flighting Schedule

An advertising strategy that involves intermittent and scheduled periods of advertising followed by periods without any ads.

Seasonal Demand

Fluctuations in consumer demand for certain products or services at particular times of the year, often influenced by seasons or holidays.

Advertising Schedules

Plans that outline the timing and frequency of advertising campaigns across different media channels to maximize impact and reach.

Continuous

Ongoing, without interruption or end; often refers to processes or operations that are carried out incessantly.