The Soup Nut Serves His Signature Minestrone Soup in Two

question 22

Multiple Choice

The Soup Nut serves his signature minestrone soup in two different bowl sizes,large and small.What strategy should he use to extract the most surplus possible out of customers who come in two types,regular and big eaters,when he cannot distinguish between the two types by observation?

• A)Distort the size of the small bowl downward to make it less attractive to the big eaters,allowing him to raise the price of the large bowl.
• B)Distort the size of the large bowl downward to make it attractive to both big and regular eaters.
• C)Distort the size of the small bowl upward to make it harder for regular eaters to separate themselves from big eaters.
• D)Distort the size of the large bowl upward to make big eaters less likely to consume the small bowl.

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Definitions:

Conditioned Response

A learned response to a previously neutral stimulus that has been repeatedly presented along with an unconditioned stimulus.

Unconditioned Response

A natural, automatic, and innate reaction to a stimulus that occurs without prior learning or conditioning.

Conditioned Stimulus

A previously neutral stimulus that, after becoming associated with the unconditioned stimulus, eventually comes to trigger a conditioned response.

Unconditioned Stimulus

In classical conditioning, a stimulus that naturally and automatically triggers a response without any learning being involved.