In a Simple Regression Analysis (Where Y Is a Dependent

question 117

Multiple Choice

In a simple regression analysis (where Y is a dependent and X an independent variable) , if the Y intercept is positive, then

• A)there is a positive correlation between X and Y
• B)if X is increased, Y must also increase
• C)if Y is increased, X must also increase
• D)None of these alternatives is correct.

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Definitions:

Intensive Distribution

A marketing strategy that aims to distribute a product as widely and comprehensively as possible across various outlets.

Selective Distribution

A strategy where a product is distributed through a limited number of channels or retailers to maintain exclusivity or control over the brand.

Geographical Area

A specific location, region, or territory defined by natural or artificial boundaries within which a set of activities or operations is conducted.

Density of Distribution

The measure of how extensively a product is made available to customers through the distribution channels.