Which of the Following Is Not an Example of the Implementation

question 89

Multiple Choice

Which of the following is not an example of the implementation of the marketing concept?

• A) Jimmy Dean's Sausage introduces turkey sausage patties for a healthier alternative to pork.
• B) Ford asks customers to vote online for a new color for next year's Ford Focus.
• C) Burger King reduces the labor costs to produce its sausage-egg biscuits.
• D) Microsoft offers rewards for users who can find flaws in its new software.
• E) Volkswagen introduces pop-up rollover bars in its convertibles to protect its consumers in the event of a serious collision.

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Definitions:

Expected Rate of Profit

Expected profits divided by money invested.

Disposable Income

The sum of funds households can spend and save after deducting income taxes.

APS

Average Propensity to Save, which measures the proportion of income that is saved rather than spent.

Capacity Utilization Rate

The percentage of a firm's total potential production capacity that is actually being utilized in the production of goods or services.