Realizing an Increase in Both the Number of Consumers Who

question 51

Multiple Choice

Realizing an increase in both the number of consumers who are environmentally-conscious and the number of consumers who are seeking vehicles that use less gasoline, several car manufacturers have developed hybrid automobiles. This is an example of identifying and capitalizing on a ____ while the strategic window is open.

• A)marketing mix
• B)market opportunity
• C)objective
• D)requirement
• E)goal

---

Definitions:

Lifetime Risk

The probability that an individual, over the course of a lifetime, will develop or die from a specific disease.

Identical Twin

One of a pair of twins who originate from a single fertilized egg, resulting in genetically identical individuals.

GABA

Gamma-Aminobutyric Acid, a key inhibitory neurotransmitter in the brain that helps regulate neuronal excitability and plays a role in reducing anxiety and promoting relaxation.

Psychological Disorder

A condition characterized by significant disturbance in an individual's cognition, emotion regulation, or behavior, typically associated with distress or impairment in functioning.