The Most Basic Principles of Marketing Ethics Are

question 121

Multiple Choice

The most basic principles of marketing ethics are

• A)philanthropic responsibilities.
• B)economic responsibilities.
• C)universally accepted behaviors.
• D)written as laws and regulations.
• E)included in the marketing code of ethics.

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Definitions:

Job Sample Simulation

A testing method used in employee selection that involves giving the candidate a task or set of tasks to perform that are representative of the actual job.

Structured Interview

An interviewing technique where all participants are asked the same set of predetermined questions for consistency and comparability of responses.

Critical Incidents

Specific events that significantly impact an ongoing situation, often necessitating immediate attention or prompting change.

Written Essay

A piece of writing that expresses the author's argument or viewpoint on a specific topic.