Big Data Is the New Hot Topic in Technology and Marketing

question 38

Multiple Choice

Big data is the new hot topic in technology and marketing. It promises to provide many informational benefits to the companies that can harness it most effectively. But all new things come with positives and negatives.
Which one of the following is a challenge associated with big data?

• A) Determining how to get value from the data.
• B) There isn't much data available.
• C) Finding enough storage capacity for the data.
• D) Writing reports using big data.
• E) Getting quantitative and qualitative data in the same database.

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Definitions:

Central Concepts

Foundational ideas or principles that are essential to understanding a particular field or topic.

Going to a Restaurant

The activity involving choosing, visiting, and eating at a restaurant, including the social and economic exchanges involved.

Agreement

A mutual understanding or arrangement between two or more parties.

Description Level

The degree of detail and specificity with which thoughts, observations, or phenomena are expressed or documented.