The Various Products Carried by a Retailer Can Also Have

question 190

Multiple Choice

The various products carried by a retailer can also have dimensions of width and depth. For example, Dick's Sporting Goods carries sports clothes, shoes, exercise equipment, hunting and fishing equipment, camping supplies, and other products. Bass Pro Shops carries fishing equipment, but has a larger selection of different models and brands. In this case, the product mix of Dick's Sporting Goods is ___, and the product mix of Bass Pro Shops is ____.

• A)deep; wide
• B)wide and deep; wide and shallow
• C)deep and wide; deep and wide
• D)wide; deep
• E)wide; long

---

Definitions:

Visceral Reactions

Refers to the instinctive, deep-seated physical reactions that occur in response to a stimulus, often bypassing rational thought.

Emotions

Affective responses (such as joy, sadness, pride, and anger), which are characterized by loosely linked changes in behavior (how we act), subjective experience (how we feel), and physiology (how our bodies respond).

Physiological Concomitants

Bodily processes or reactions that accompany a specific psychological state or condition.

Emotional Experience

The complex state of feeling that results in physical and psychological changes influencing thought and behavior.