In Service Marketing, the Most Important Link to the Customer

question 128

Multiple Choice

In service marketing, the most important link to the customer is

• A) effective advertising.
• B) good word-of-mouth communication.
• C) well-trained contact employees.
• D) the tangible aspects of the service.
• E) exceptional service quality.

Recognize the importance of environmental factors and community infrastructure in disease prevention.

Understand the historical development of public health initiatives and their impact on community health.

Analyze the role of government and non-governmental organizations in the advancement of public health.

Identify key figures and their contributions to public health and nursing.

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Definitions:

Venipuncture

The process of puncturing a vein, usually to withdraw blood or insert an intravenous catheter.

Hickman-Broviac Catheter

A type of central venous catheter used for long-term administration of medications, nutrition, blood products, and for blood withdrawal.

Central Venous Access Devices

Medical devices used to deliver medications, fluids, or nutrients directly into the venous system.

Bitter Medications

Medicines that have a naturally bitter taste, often requiring flavor masking to be palatable for patients, especially children.