A Marketer Is Most Likely to Set Prices According to a Cash-Flow

question 123

Multiple Choice

A marketer is most likely to set prices according to a cash-flow objective when a

• A) trial-and-error approach to the market is acceptable.
• B) certain market share must be maintained.
• C) quick return on investment is desired.
• D) higher price is acceptable to the firm.
• E) product is expected to have a long life cycle.

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Definitions:

Farm Prices

refer to the prices of agricultural products at the farm level, influenced by factors such as supply, demand, and agricultural policies.

Farm Income

The earnings obtained from agricultural activities and operations, including crop sales, livestock sales, and government subsidies.

Surpluses

Situations in which the quantity of a good or service supplied exceeds the quantity demanded at a given price.