Marketers Who Attempt to Influence and Change the Various Environmental

question 179

Multiple Choice

Marketers who attempt to influence and change the various environmental forces have a(n) ____ response to these forces.

• A) reactive
• B) inactive
• C) variable
• D) positive
• E) proactive

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Definitions:

Biology

The scientific study of living organisms and their interactions with each other and their environments.

Environment

The surroundings or conditions in which an organism lives or operates, including natural, social, and cultural factors.

Preformationism

The belief that adultlike capacities, desires, interests, and emotions are present in early childhood.

Ethnography

The study of the cultural organization of behavior.