Examlex
Direct materials and direct labor are prime costs.
Gender Differences
Variations in the roles, behaviors, and attributes typically associated with being male or female.
Penetration Pricing
A strategy where a new product is introduced to the market at a low initial price to attract customers quickly and gain market share.
Skimming Pricing
A pricing strategy where a product is initially set at a high price before being gradually lowered to attract different segments of consumers.
Price-insensitive Customers
Consumers who are less affected by price changes and more focused on other factors such as quality, brand loyalty, or unique features.
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