A Researcher Is Gathering Data from Four Geographical Areas Designated

question 86

Multiple Choice

A researcher is gathering data from four geographical areas designated: South = 1; North = 2; East = 3; West = 4. The designated geographical regions represent

• A)categorical data
• B)quantitative data
• C)directional data
• D)either quantitative or categorical data

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Definitions:

Physical Risk

The potential for bodily harm or health hazards that individuals may face in various activities or environments.

Social Risk

Social risk in consumer behavior refers to the potential for a product or service to adversely affect the user's social standing, image, or relationships with others.

Psychological Risk

The potential for a product or service to evoke negative emotional states or threaten one's self-concept.

Public or Private

Categories that distinguish between entities or spaces owned and managed by the government (public) and those owned by individuals or corporations (private).