Below You Are Given the First Two Values of a Time

question 24

Multiple Choice

Below you are given the first two values of a time series. You are also given the first two values of the exponential smoothing forecast. If the smoothing constant equals .3, then the exponential smoothing forecast for time period three is

• A)18
• B)19.2
• C)20
• D)40

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Definitions:

Secondary Audience

An indirect audience not primarily targeted but still affected by a message or product.

Primary Audience

The initial or most important group of individuals targeted by a message, campaign, or product, whose needs and preferences shape the content and delivery.

Cultural Assumptions

Presumptions shared by a group of people based on their cultural experiences and perceptions.

Demographic Factors

Characteristics used to categorize populations, such as age, gender, income, and education, important in market research and policy-making.