Probabilistic Sampling Is Any Method of Sampling in Which

question 3

Multiple Choice

Probabilistic sampling is any method of sampling in which

• A) the probability of the occurrence of various events in the study are known.
• B) there are only two possible outcomes, such as P(A) and P(A^c).
• C) the probability of each possible sample can be computed.
• D) the probability of each possible sample is one.

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Definitions:

Price-sensitive

Describes consumers or markets that are highly responsive to changes in prices, where demand significantly fluctuates with price adjustments.

Family Brand

A firm’s own corporate name used to brand its product lines and products.

Perceived Value

The value a consumer believes a product or service has, based not only on its actual utility but also on intangible factors.

Brand-name

Refers to the trademarked name that identifies and differentiates a product or service as being produced or offered by a specific company.