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In 1985, Drew creates a trust with $1,000,000 of securities. Under the terms of the trust, Paula (Drew's wife) is granted a life estate with remainder to their children. Drew makes a QTIP election as to the trust. Drew dies in 1992 when the trust is worth $1,500,000, and Paula dies in 2013 when the trust is worth $2,000,000. Which, if any, of the following is a correct statement?
FAB Approach
An approach to selling that emphasizes the Features, Advantages, and Benefits of a product or service, aimed at persuading customers by highlighting its unique value.
Customer-Oriented Selling
The adoption of the marketing concept at the level of the individual salesperson and customer.
Customer-Oriented
This concept involves prioritizing customer needs and satisfaction in all aspects of a company’s operations and decision-making processes.
Feature-Advantage-Benefit Approach
A sales strategy that involves highlighting a product's features, explaining their advantages, and demonstrating how they provide benefits to the customer.
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