Watch, Inc

question 57

Essay

Watch, Inc., a § 501(c)(3) exempt organization, solicits contributions through a mail campaign. An executive, who recently completed an executive MBA degree program, recommends that personal address labels be included as an additional way to motivate the potential donor to contribute. The value of these labels is $9.95 per potential donor. What is the effect of the inclusion of the address labels on Watch's unrelated business income?

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Definitions:

Communicates Online

the exchange of messages, information, or data between individuals or groups using digital platforms and the internet.

YouTube

A video-sharing website in which users can upload, view, and comment on videos.

Video Content

Visual multimedia material, typically accompanied by audio, used for entertainment, education, marketing, or information dissemination purposes.