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Match Each of the Following Statements with the Terms Below

question 14

Essay

Match each of the following statements with the terms below that provide the best definition.
Match each of the following statements with the terms below that provide the best definition.


Definitions:

Need-Satisfaction

The process of meeting or fulfilling a requirement or desire of a customer through products or services.

Situation Question

A question that seeks to uncover specific circumstances or context about a problem or scenario.

SPIN Approach

A sales technique that focuses on understanding the Situation, Problem, Implication, and Need-payoff - aiming to tailor sales pitches that address the customer's specific situation and needs.

Line of Products

A range of related products offered by a company, often characterized by function, target market, or brand.

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