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When pushed into a corner, a subject or witness will often react to the stress created by deception. Some signs of stress that may accompany deception include all EXCEPT:
Specific Needs
Refer to particular requirements or desires that consumers or organizations seek to fulfill through products or services.
Customer Experience
The entire journey of a customer's interactions with a company and its products or services, encompassing all touchpoints.
Purchase Decision Process
The stages a buyer goes through from recognizing a need, evaluating options, to making the purchase and post-purchase evaluation.
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