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Phillips and Kirchhoff, Using Dun & Bradstreet Data, Found That

question 4

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Phillips and Kirchhoff, using Dun & Bradstreet data, found that 24 percent of new firms were still in existence after two years of operation.

Understand methods through which organizations can achieve a competitive advantage.
Recognize the impact of technology on organizational strategy and operations.
Understand the role of observable culture and core values in influencing organizational behavior.
Appreciate the role of leaders in fostering an organizational culture that supports performance and adaptability.

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