Santas Corporation is a diversified firm with operations in the United States, Canada, Chile, Spain, and France, each of which qualifies as a geographic segment.Data with respect to those segments follows:
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Required:
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Determine which of the Santas segments would be reportable segments, and explain why.
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Definitions:
Primary Motivations
Fundamental drives or impulses that guide behaviors and decisions towards fulfilling basic needs or achieving goals.
Consistent Tendencies
Regular patterns or habits in behavior or thought that remain stable over time.
Big Five Model
A personality framework that delineates five broad dimensions of human personality traits: Openness, Conscientiousness, Extraversion, Agreeableness, and Neuroticism.
Conscientiousness
A personality trait characterized by organization, dependability, efficiency, and a strong sense of duty.
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