Porter Contends That ____ and ____ Are Two Important Competitive

question 139

Multiple Choice

Porter contends that ____ and ____ are two important competitive strategies.

• A) low cost leadership, barrier to entry
• B) new entrant deterrent, differentiation
• C) low cost leadership, differentiation
• D) differentiation, monopolistic
• E) monopolistic simulation, differentiation

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Definitions:

Service Failures

Instances where a service does not meet the expectations of its customers, leading to customer dissatisfaction.

Dissatisfied Customers

Individuals who feel their expectations have not been met by a product or service, often leading to complaints or returns.

Responsiveness

The ability of a company, system, or individual to quickly and effectively respond to customer requests, market changes, or other demands.

Service Quality

The assessment of how well a delivered service matches the expectations of the customer, often a critical component in customer satisfaction.