What Is Yield Management? How Is Yield Management Being Used

question 238

Essay

What is yield management? How is yield management being used in the airline industry?

Explain the process and effectiveness of token economies in behavior modification.

Understand the concept and techniques of behavior modification.

Learn about systematic desensitization and its application for treating phobias.

Differentiate between various behavior therapy techniques based on operant conditioning.

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Definitions:

Primary Reinforcer

A reinforcer that is innately satisfying; one that does not take any learning on the organism’s part to make it pleasurable.

Praise

Expression of approval, commendation, or admiration directed at an individual or group.

Money

A medium of exchange, in the form of coins and banknotes, used to facilitate transactions.

Food

Any nutritious substance that people or animals eat or drink in order to maintain life and growth.