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On a balance sheet,
Revival Movements
Religious movements focused on reawakening faith among believers, often characterized by passionate preaching and community gatherings.
Publicity Stunts
Intentional acts or events designed to attract public attention, often used by individuals, organizations, or brands to generate media coverage.
P.T. Barnum
Phineas Taylor Barnum was an American showman, politician, and businessman remembered for promoting celebrated hoaxes and for founding the Barnum & Bailey Circus.
Religious-Based Reform
Describes changes or improvements in society, law, or institutions that are motivated or influenced by religious beliefs or organizations.
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