The Chart Used to Express Customer Profitability Is Called the Whale

question 141

Multiple Choice

The chart used to express customer profitability is called the whale curve because ________.

• A) it is forward-bending at the point where customers start to become profitable and thus resembles a humpback whale
• B) it is forward-bending at the point where customers start to become unprofitable and thus resembles a humpback whale
• C) it is backward-bending at the point where customers start to become profitable and thus resembles a humpback whale
• D) it is backward-bending at the point where customers start to become unprofitable and thus resembles a humpback whale

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Definitions:

Acquisition

Acquisition refers to the process of acquiring control of one company by another, either through purchase or merger.

Auto Parts

Components and accessories used in the manufacturing and maintenance of automobiles.

Automobile Manufacturer

A company that specializes in producing motor vehicles, including cars, trucks, and motorcycles.

Consolidation

The action or process of combining several components or entities into a single more effective or coherent whole.