Answer the Following Questions Using the Information Below

question 176

Multiple Choice

Answer the following questions using the information below:
Block Island TV currently sells large televisions for $360. It has costs of $280. A competitor is bringing a new large television to market that will sell for $300. Management believes it must lower the price to $300 to compete in the market for large televisions. Marketing believes that the new price will cause sales to increase by 10%, even with a new competitor in the market. Block Island TV sales are currently 100,000 televisions per year.
-What is the target cost per unit if target operating income is 25% of sales?

• A) $75
• B) $90
• C) $225
• D) $270

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Definitions:

Minimum Return

The lowest acceptable rate of return on an investment that a manager or investor is willing to accept, considering the risk and capital involved.

Profit Margin Component

A financial metric that measures the amount of net income generated as a percentage of revenue, indicating the efficiency of a company in converting sales into actual profit.

Operating Income

Earnings before interest and taxes (EBIT), representing the profit a company makes from its operations, before non-operating incomes and expenses.

Residual Income

Income that remains after all operating expenses and costs of capital have been subtracted from revenues.