Examlex
The journal entry to record an addition to an office building would include:
Intangibility
A characteristic of services that means they cannot be seen, tasted, felt, heard, or smelled before they are bought.
Marketing Goals
Specific, measurable objectives that a company aims to achieve through its marketing efforts to support overall business goals.
SWOT Analysis
A tool used in strategic planning to identify and evaluate the Strengths, Weaknesses, Opportunities, and Threats related to a project or business venture.
Capability
The ability, skill, or expertise that an organization or individual has which enables them to achieve their objectives and perform effectively.
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