When Business Leaders Become Pessimistic About Future Sales and Profits

question 94

True/False

When business leaders become pessimistic about future sales and profits and increase their spending on plant and equipment,their expectations are usually fulfilled.

---

Definitions:

FAB Sequence

A sales technique focusing on Features, Advantages, and Benefits of a product, aimed at highlighting its uniqueness and importance to the customer.

Sales Presentation

A sales presentation is a structured pitch or demonstration aimed at persuading potential clients or buyers of the value and benefits of a product or service.

Trial Closes

Sales technique involving questions or statements that move the customer towards agreement incrementally, used to gauge interest or objections before the final ask.

Sales Presentation

A sales presentation is a pitch or demonstration aimed at persuading an audience to purchase a product or service.