Nonvalue-Adding Activities

question 9

Multiple Choice

Nonvalue-adding activities

• A) are unnecessary activities.
• B) are included in the value chain of activities.
• C) are all wasteful and targeted for elimination.
• D) add cost to a product or service but does not increase its market value

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Definitions:

Arousal

is a state of heightened physiological activity, involving the nervous system, with various potential causes from excitement to fear.

Product Involvement

The level of a consumer's interest in and emotional attachment to a product, affecting their purchasing decisions and loyalty.

Mass Customization

A marketing and manufacturing technique that combines the flexibility and personalization of custom-made products with the low unit costs associated with mass production.

SMART

An acronym for goals that are Specific, Measurable, Achievable, Relevant, and Time-bound, used in strategic planning and project management.