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The table below shows the payoff (profit) matrix of Firm A and Firm B indicating the profit outcome that corresponds to each firm's pricing strategy (where $500 and $200 are the pricing strategies of two firms) .Table 12.2
-Why do externalities arise?
Present Value
The current financial valuation of a sum of money due in the future or stream of income, based on a specific interest rate.
Future Value
The worth of an investment or cash flow at a specified future date, based on an assumed rate of growth over time.
Opportunity Cost
Opportunity cost refers to the potential benefits an individual, investor, or business misses out on when choosing one alternative over another.
Resource
In finance, a resource refers to any financial asset or input that can contribute to a firm's ability to create goods, services, or further financial gains.
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