Examlex
Inductive logical thought turns theory into testable hypotheses.
Metrics
Data collected by a social media professional in a systematic manner.
Monitoring
The act of observing, checking, and keeping a continuous record of a process or quality over a period.
Listening
Focused activities on social media to learn, explore, and uncover emerging trends, opportunities, activities, and issues that could impact a company, individual, or brand either positively or negatively.
Sentiment Patterns
Observations of attitudes, emotions, or opinions exhibited by individuals or groups, often analyzed through social media and customer feedback to gauge public response.
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