Examlex
Which one of the following statements is false?
Return On Investment
A measure used to evaluate the efficiency or profitability of an investment, calculated as the net profit from the investment divided by its cost.
Social Media Profile
An individual's or organization's public persona on a social media platform, consisting of various personal or business-related information and posts.
Marketing Plan
A comprehensive document outlining a company's advertising and marketing efforts for a specific period.
Product-Usage Characteristics
Features of a product that affect how it is used by consumers, influencing satisfaction, loyalty, and purchasing behavior.
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