Tanisha,a Freshman Psychology Student,is Using an Online Learning Platform That

question 40

Multiple Choice

Tanisha,a freshman psychology student,is using an online learning platform that will guide her through a presentation of the course curriculum via an innovative learning path that was tailored by her instructor to include video and other interactive activities.Tanisha will complete reading assignments and homework and get detailed instant feedback on Guided Practice Activities and engage with quizzes and assessments.Tanisha is most likely using

• A)PsykTrek.
• B)PsycINFO.
• C)MindTap.
• D)PsycPORT.

---

Definitions:

Personal Needs

Fundamental requirements or desires that individuals seek to fulfill, such as food, safety, or love, which can significantly influence consumer behavior.

Purchase Situation

A purchase situation involves the context or environment in which a consumer's purchase is made, affecting their choices and behavior.

Product Alternatives

Different products or services a consumer can choose from to satisfy the same need or want.

Product Performance

How well a product meets or exceeds customer expectations in its intended function, contributing to customer satisfaction and loyalty.