Examlex
Technology is the set of processes and systems used by organizations to convert resources into products or services.
Real-Time Marketing
Marketing practices that involve responding quickly to current events or audience interactions, leveraging trends and immediate feedback.
Message Internalization
The process by which an individual integrates and accepts communicated information into their own belief system.
Earned Reach
The exposure a brand gains through word-of-mouth or viral sharing, as opposed to paid advertising or owned media.
Fandom
The community of fans that passionately support a particular subject, such as a book series, television show, movie, or celebrity.
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