Examlex
Explain why expansionary monetary policy would not result in reduced unemployment rates if workers and firms have rational expectations.
Viral Marketing
A marketing strategy that seeks to exploit social networks to produce increases in brand awareness or achieve other marketing objectives through a self-replicating viral process, like word-of-mouth.
Trade Promotions
Marketing activities directed at members of the distribution channel, such as retailers and wholesalers, to stimulate sales or support product introduction.
Direct Marketing
A type of advertising which allows businesses to communicate directly with customers through various media, including mail, email, texts, and social media.
Push Strategy
A marketing strategy that aims to push products toward consumers by convincing channel partners to feature products, thereby driving or creating consumer demand.
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