Kay and Leo Copy and Exchange MP3 Music Files Over

question 2

Multiple Choice

Kay and Leo copy and exchange MP3 music files over the Internet with?out anyone's permission.With respect to songs owned by Natural Recording Company,this is

• A)copyright infringement.
• B)fair use.
• C)licensing.
• D)protected expression.

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Definitions:

Repeat Purchasing

The act by consumers of buying the same product or service again, indicating satisfaction and loyalty towards the brand.

Competitive Environment

A market scenario where businesses are in competition with each other to attract customers and achieve higher sales.

Free Association

A psychological technique in which a person responds to a word or idea spontaneously with the first word or idea that comes to mind.

Unaided Recall

A measure of memory where respondents reveal what brands or products come to mind without any cues or prompts.