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Moustache Manufacturing has two classes of distributors: JIT distributors and non-JIT distributors. The JIT distributor places small, frequent orders, and the non-JIT distributor tends to place larger, less frequent orders. Both types of distributors purchase the same product. The customer activities and costs for the previous quarter are found below:
-Refer to the Figure.What is the total customer cost for the JIT distributor?
AVE
Short for Advertising Value Equivalency, a measure used to compare the value of public relations outputs to the cost of media space or time if the same exposure were bought as an advertisement.
PR Value
The perceived value generated through public relations activities, often quantified by media exposure, brand visibility, and impact on public opinion.
Gatekeepers
Individuals or policies that control access to information, resources, or decision-making processes within an organization.
Owned Content
encompasses materials like videos, articles, and social media posts that are produced and controlled by an organization or individual for branding and marketing purposes.
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