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The Transfer of Past Learning to New Situations and Problems

question 30

Multiple Choice

The transfer of past learning to new situations and problems is known as:


Definitions:

Dual Integration

A business strategy that combines vertical and horizontal integration to enhance control over the supply chain and expand market reach.

Dual Adaptation Strategy

A method where a company adjusts both its product and promotional strategies to better align with local market conditions and preferences.

Communication Adaptation Strategy

A plan to adjust a company's communication methods and messages to align with the cultural, linguistic, and social preferences of specific target markets.

Product Extension Strategy

A market strategy where a company introduces new products into the market that are similar or related to its existing product line.

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