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When forecasting industry sales it can be useful to
Gender Stereotypes
Preconceived ideas or beliefs about roles and behaviors deemed appropriate for men and women in a society.
Gender Schemas
Cognitive structures that influence how individuals perceive and enact gender roles, based on societal norms and personal experiences.
Sexual Behavior
Actions that are related to physical intimacy or sexual activities.
Misrepresenting
The act of giving a false or misleading account of the nature of something.
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