Measures of the Balanced Scorecard's Customer Perspective Include All of the Following

question 46

Multiple Choice

Measures of the balanced scorecard's customer perspective include all of the following EXCEPT

• A) market share.
• B) customer satisfaction.
• C) employee training on new products.
• D) number of repeat customers.

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Definitions:

Customer Value Propositions

Statements or promises made by a company that summarize the benefits that the customer can expect from their product or service.

Product Leadership

A competitive strategy focusing on product innovation and high value to differentiate a business from its competitors.

Operational Excellence

A philosophy of the workplace where problem-solving, teamwork, and leadership results in the ongoing improvement in an organization.

Customer Intimacy

A business strategy focused on building strong relationships with customers by deeply understanding and satisfying their needs, often leading to higher customer loyalty and retention.