In Berkshire Hathoway Annual Reports Warren Buffet Highlights Business Tenants

question 55

Multiple Choice

In Berkshire Hathoway annual reports Warren Buffet highlights business tenants that he believes are important. Which of the following is not a business tenant of Warren Buffet?

• A) Is the business unique and technologically advanced?
• B) Does the business have a consistent operating history?
• C) Does the business have favourable long-term prospects?
• D) a and b above.
• E) All of the above are business tenants of Warren Buffet.

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Definitions:

Promotion Mix

The combination of multiple promotional tools used by a company to communicate with its target market and achieve its marketing goals.

Wasted Coverage

The portion of advertising reach that goes beyond the targeted audience, often resulting in inefficient spending of marketing resources.

Outdoor Advertising

A kind of marketing strategy that utilizes outdoor spaces to display promotional messages or advertisements, often visible in high-traffic areas.

Dissemination

The act of spreading information, knowledge, or ideas widely, especially through media, publications, or any form of communication channels.