When Pricing a Product or Service, Managers Must Consider Which

question 149

Multiple Choice

When pricing a product or service, managers must consider which of the following?

• A) Only variable costs
• B) Only period costs
• C) Only manufacturing costs
• D) All costs

---

Definitions:

Variable-interval

A schedule of reinforcement where a response is rewarded after an unpredictable amount of time has passed.

Variable-ratio

A schedule of reinforcement where a response is rewarded after an unpredictable number of responses, commonly used in behavior modification techniques.

Fixed-ratio

A schedule of reinforcement where a response is rewarded only after a specified number of responses, commonly used in behavior analysis.

Positive Reinforcement

In behaviorism, a method of increasing the likelihood of a behavior by following it with a desirable event or outcome.