The Cost of Evaluating Potential Raw Material Suppliers Is an Example

question 162

Multiple Choice

The cost of evaluating potential raw material suppliers is an example of a(n)

• A) internal failure cost.
• B) prevention cost.
• C) external failure cost.
• D) appraisal cost.

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Definitions:

Continuous

Ongoing, without interruption or end; often refers to processes or operations that are carried out incessantly.

Transit Advertising

Advertising placed in or on modes of public transportation or in public transportation areas, targeting consumers while they are on the move.

Mass Transit

Public transportation systems designed to move large numbers of people efficiently across cities or regions, such as buses, trains, and subways.

Flighting Schedule

A media buying strategy in advertising that alternates between periods of advertising activity and periods of no advertising, to optimize reach and frequency against a target audience.