Use the Following to Answer Questions

question 10

Multiple Choice

Use the following to answer questions:
Place each of the milestones in an evolutionary context by matching the event with the appropriate time frame from those alternatives listed.
-agriculture ___

• A)30,000 years ago
• B)15,000 years ago
• C)7000 years ago
• D)2 million years ago

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Definitions:

Straight Rebuy

A routine purchase of the same goods or services without seeking new suppliers or altering specifications.

Need-Satisfaction

A sales approach focused on identifying and meeting the needs of the customer as a primary way to close sales.

AIDA

A marketing model that outlines the process for achieving successful advertising and promotion, standing for Attention, Interest, Desire, and Action.

Formula Presentation

A structured, step-by-step sales presentation methodology designed to lead a prospect to a purchasing decision.